Social Enterprises

Published on Jul 1, 2013
In their e-book titled, The Social Entrepreneur’s Playbook, Ian MacMillan, a Wharton management professor, and James Thompson, director of the Wharton Social Enterprise Program, offer specific suggestions to strengthen the effectiveness of social enterprises. In the second of a two-part interview, the authors discuss how two African social enterprises — one in the chicken feeds business and the other in the sanitation industry — used a five-step process to maximize the social and business impact of their operations.